Southwest Airlines to Host Industry Certification in iCEV Testing Platform

DALLAS and LUBBOCK, Texas (Nov. 19, 2014) – iCEV, a leading producer of Career and Technical Education (CTE) curriculum resources, announces a major partnership with Southwest Airlines. In order to provide more career development opportunities across the nation, Southwest Airlines will host its industry certification, the Southwest Airlines Professional Communications Certification, on the iCEV testing platform. Southwest Airlines is the latest among a list of notable organizations to host its industry certification on iCEV. 

The Southwest Airlines Professional Communications Certification verifies individuals possess the soft skills necessary to thrive in any workplace environment. To earn the certification, individuals must demonstrate a mastery of essential skills needed in the workplace, such as written and verbal communication, time management, listening skills and managing diversity within a work environment. Because of its applicability to all industries and career fields, the Professional Communications Certification is valuable to any student or professional, regardless of academic or career interests. 

 “Southwest Airlines is a perfect partner in this initiative because of the organization’s well established expertise and enthusiasm for practical education programs that prepare students for career success,” said Jeff Lansdell, president of iCEV. “We are dedicated to providing the best experience for students and educators by partnering with industry leaders like Southwest Airlines that want to help students succeed in an ever-changing national workforce.”

Industry collaborations play an important role in schools’ CTE programs and offer hands-on training as students complete their high school education. Because of iCEV, students can earn industry-backed certifications while completing regular coursework through a series of pre-built, online curricula.

“As an organization that builds its reputation around its people, we deeply understand the need to provide students with a variety of opportunities to develop their professional communication skills,” said Linda Rutherford, Executive Vice President of People & Communications at Southwest Airlines. “We’re confident this certification will challenge students and provide the essential training they need in order to thrive in a career or postsecondary environment.”