CTE Curriculum
Prepare learners with CTE curriculum aligned to industry standards.
About the Course
The Fashion Marketing course is designed to provide students with knowledge of the various business functions in the fashion industry. Students in Fashion Marketing will gain a working knowledge of promotion, textiles, merchandising, mathematics, selling, visual merchandising and career opportunities.
SAMPLE LESSON
Fashions of Yesterday & Today
Each lesson includes media-rich presentations, a pre-made lesson plan, assessments and engaging real-world projects and activities. To get an idea of what iCEV offers, explore the sample lesson and resources below.
Lesson Resources:
Lessons Available in This Course
- Introduction to Fashion
- The Fashion Industry
- A Job Defined: Fashion Buyer
- Marketing Research
- Artistic Merchandising Design
- The Selling Process
- Fashions of Yesterday & Today
- International Fashion 101
- Fundamentals of Marketing
- Marketing Information Management
- Fashion Retailing
- Garment Encyclopedia
- The Laws of Fashion
- Marketing Concepts
- Advertising for Business
- Promotional Processes in Fashion Marketing