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Social Media Marketing

Business, Marketing, Finance, IT & Media

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iCEVCourse_SocialMediaMarketing

About the Course


The Social Media Marketing course is designed to look at the rise of social media and how marketers are integrating social media tools in their overall marketing strategy. The course will investigate how the marketing community measures success in the new world of social media. Students will learn how to successfully have social media presence as an organization and understand techniques for gaining customer and consumer buy-in to achieve marketing goals to properly select social media platforms to engage consumers.
  • Total lessons: 14
  • Grade Level: 9th-12th
  • Projects, Activities & Assessments: 261

SAMPLE LESSON | Social Media Marketing Campaigns

Each lesson includes media-rich presentations, a pre-made lesson plan, assessments and engaging real-world projects and activities. To get an idea of what iCEV offers, explore the sample lesson and resources below.

Course Lessons

  • Employability Skills
  • Written Communication Practices
    Ethics in Business
  • Guide to Social Media: Basics
  • Mobile Marketing
  • Social Media Marketing Campaigns: Creation
  • Graduate Tips & Advice: Importance of Work Ethic
  • Ethics in Business
  • Guide to Social Media: Ethics & Laws
  • Social Media Marketing Campaigns: Creation
  • Social Media Marketing Campaigns: Risks & Benefits
  • Teamwork & Collaboration
  • A Job Defined: Social Media Marketer
  • Guide to Social Media: Marketing Tool
  • Social Media Marketing Campaigns: Implementation

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