Introduction to Business & Marketing
About the Course
| Total Lessons | 45 | |
| Projects, Activities & Assessments | 971 |
SAMPLE LESSON Multicultural Workplace
Each lesson includes media-rich presentations, a pre-made lesson plan, assessments and engaging real-world projects and activities. To get an idea of what iCEV offers, explore the sample lesson and resources below.
Course Lessons
Business Characteristics
Business Ownership & Registration
Organizational Structures
Business Cycle & Growth
Budgeting for Business
Basic Accounting Principles
Business Ethics
Ethics in Business
Government's Role in Business
Contract & Employment Law
Economic Process
Economic Concepts
Economic Systems
Political & Economic Systems
Consumer Economic Systems
Competition & Free Enterprise
Supply & Demand
Global Industry
U.S. & International Trade
International Trade & Tariffs
Risks & Strategies in International Business
Fundamentals of Marketing
Marketing Concepts
The 4 Ps
Marketing & Pricing Concepts
The Promotional Mix
Vendors, Buyers & Merchandisers
Types of Retail Outlets
The Role of Wholesalers
Fundamental Principles of Money
Basics of Financial Contracts
Ethical Practices in Business Finance
Introduction to Credit
Issuing Credit
Bankruptcy & Financial Laws
Personal Financial Planning
Financial Literacy: Taxes & Paychecks
Financial Literacy: Personal Finance Basics
Earning Interest
Investments Defined
Taxes & Government
Tax Management
Exploring Careers: Business Management & Administration
Exploring Careers: Marketing
Exploring Careers: Finance