PROFESSIONAL COMMUNICATIONS CERTIFICATION

The Southwest Airlines Professional Communications Certification focuses on teaching students the communication essentials to thrive in any workplace environment. Verbal and non-verbal communication skills are explored and discussed throughout the certification, and how those skills are utilized for a positive, successful experience in the workplace is analyzed. 

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Certification Overview

Developed in collaboration with Southwest Airlines, the Professional Communications Certification focuses on teaching students the communication essentials to thrive in any workplace environment. Verbal and non-verbal communication skills are explored and discussed throughout the certification, and how those skills are utilized for a positive, successful experience in the workplace is analyzed.

In addition to communication skills, other career-related concepts, such as leadership styles, decision making, workplace etiquette, goal setting and business ethics, are covered in the certification lessons. The certification consists of 15 modules and a 100-question final certification exam.

startquotesbl.pngWe're confident this course will challenge students and provide essential training they need in order to thrive in a career or postsecondary environment.endquotebl.png

Linda Rutherford
Senior Vice President, Chief Communications Officer
Southwest Airlines

AVAILABLE ON:

  • Agricultural Science
  • Business, Marketing, Finance, IT & Media
  • Career Exploration
  • Family & Consumer Sciences
  • Health Science
  • Law, Public Safety, Corrections & Security
  • Architecture, Construction, Transportation & Manufacturing

Objectives

  • Use visual and contextual support to confirm understanding and develop vocabulary, grasp language structures, and comprehend challenging language.
  • Effectively apply appropriate etiquette and social responsibilities in communication.
  • Describe the communication and listening processes and interpret the effects of non-verbal and verbal communication.
  • Apply the appropriate use of grammar, spelling and punctuation rules.
  • Analyze various factors to consider when creating a speech or presentation for a variety of audiences in formal and informal settings.
  • Identify key components of superior customer service and analyze how customer loyalty is created and sustained.
  • Explore a characteristic of a leader and analyze leadership styles.
  • Analyze common causes of conflict and learn conflict management techniques for resolution.
  • Exhibit teamwork skills and the ability to cooperate, contribute and collaborate as a member of a team.

Lessons

  • English Applications
  • Introduction to Professional Communication
  • Communication Styles
  • Written Communication Practices
  • Business Letters & Memos
  • Researching Strategies & Tactics
  • Presentation Strategies & Tactics
  • Public Speaking Basics
  • Extemporaneous Speaking
  • Introduction to Digital Communications
  • Telecommunications Basics
  • Steps to Superior Customer Service
  • Conflict Management
  • Teamwork & Collaboration
  • Leadership Styles