For nearly 10 years, Bri has focused on creating content to address the questions and concerns educators have about teaching classes, preparing students for certifications, and making the most of the iCEV curriculum system.
It’s dedicated to helping high school students understand business concepts, personal finance, college preparation, and career readiness.
The Wharton Global Youth site is filled with lesson plans, business articles, videos and more to support teachers in covering important business topics. The marketing resources are categorized into six overarching topics:
Foundations of Marketing
Consumers and Their Behavior
The Marketing Mix
The Marketing Plan
Each topic has a variety of lessons and materials that specifically align with NBEA standards.
Overall, if you need a few days’ worth of basic marketing lessons that also hit NBEA standards, Wharton could be the right option for you.
5. CTE Online
CTE Online is a free education website filled with lesson plans, projects, and other resources for career and technical education teachers.
The resources are organized according to the 16 CTE pathways, resulting in a number of items specifically focused on the marketing career cluster.
iCEV offers pre-built, fully customizable courses in a wide range of business subjects, including Introduction to Business and Marketing, Advanced Marketing, and Marketing Practicum.
Because of the variety of content available, it’s a great option to teach courses throughout the business management and administration pathway.
Overall, iCEV helps you save time with planning by providing lesson plans, class activities, multimedia lessons, hands-on projects, assessments, and more.
To see if the curriculum is the right fit for your needs, download a free marketing sample lesson. This lesson presentation helps you introduce the principles of marketing, market segments, marketing mix, and more.
Click below to download your free marketing lesson now!